00:00

Hello, everyone, and welcome to victory talks, where we’re all about creating winning mindsets, and growing your organization. If you’re looking to scale your business, grow your event, or learn about best practices in sales and marketing. This is the podcast for you, based on the principles of the best-selling book sales outside the circle. We introduce your host, Bill McGlade.

 

Bill McGlade  00:28

Hello, everyone, and welcome to victory talks. Again, another exciting guest that we have on our next episode today. We’ll do that introduction in just a moment. But first, I’d like to remind everyone about our April 23 events sales did for your eyes only go ahead and register. It is a free event with extremely valuable lessons contents and a group forum for all of you to discuss the needs and wants, challenges and failures and successes you have for your sales and marketing for events, and associations. So with that, so let’s get into the episode today, we are talking about creating a new space and for those that don’t quite understand what that means, it means finding a space that actually has a problem but doesn’t know they have a problem and then filling that space with a solution that’s going to revolutionize the way that they handle anything that they do with inside that space and so I can think of no greater person, then Jay Akash from node effect, who will introduce himself in just a moment here. Jay, why don’t you take it from here and let everyone knows who you are and why you’re the perfect person and talk about creating a new space.

 

Jay  01:45

Oh, thank you for having me on bill. Yeah, I guess I probably am that person who likes to create the new space. I started out as an entrepreneur many years ago, with one of my first companies called general employment marketplace. That was before the internet had taken off and we created a employment marketplace much like what you see with indeed, or monster or CareerBuilder, or anything like that. Before, I guess, people were looking at using digital type of resumes and we were doing a bulletin board service in my house with 10 modems, 10 different lines coming in that people could come in, fill out a certain form that we had built online through a modem and a dial up experience, put their information and upload their resume. We were creating that space before that space actually started and that was one of my first times doing something like that, before, got my nose, bloodied learned a lot found that we weren’t properly funded, still had a great experience and again it was the space that we were creating. But we were before the market was ready. So it was a difficult one and from there. I just kept doing those types of things and growing and learning all the way up through my last company, which was core apps, we were the first ones to develop a mobile app in the event and conference space. Doing that in 2009 recognize the need for that as I walked into CES, looking to visit a particular number of vendors that were exhibiting on the show floor and couldn’t find them using the map found out later on that the maps were printed almost a month and a half before the actual event happened and people move and change and so that was a difficult thing. With my Apple 3g in my hand, I said there needs to be an app for this and that’s how we kind of got there and what we were doing. So I’m the type of a the entrepreneur that likes to build and create new and there’s a lot of entrepreneurs who don’t like that, because there’s a lot of uncertainty and as I mentioned with my story about general employment marketplace, you might miss the marketing might be too early. You might not be funded well enough. It’s hard to bootstrap that. But then again, it also at times lends itself to being bootstrapped.

 

Bill McGlade  04:35

And we’re gonna turn those in a little bit to why don’t you tell us about your new adventure? Just a little bit so everyone knows what you’re working on today as a serial entrepreneur?

 

Jay  04:44

Yeah, so no defect is my seventh company. I started this because they say that entrepreneurs build products and services around problems that they’re trying to solve for themselves and they can’t find that solution and that’s exactly what happened there being a person like most business, people who go from meeting to meeting to meeting all day long and at the end of the day, they say what the hell happened, what happened to my first meeting, I can’t remember, they’re trying to review back on their notes and that just isn’t really working and they end up spending quite a few more hours, just determining what happened in our meeting console, time management becomes a problem. So I created note effect, to sort of solve that problem, initially, is really what that was all about.

 

Bill McGlade  05:36

And I can say, I share that pain, because I remember purchasing all types of different physical notebooks to for all my meetings, and all that I even had the rocket book at one point because I thought, hey, that was going to help me with all of this. So I’m excited to see what comes of note effect and for those of you out there, definitely take a look at it. Now, before we go into creating a new space, you made me think of this as a serial entrepreneur, that you are in me as a newbie in the entrepreneur space, but you said you had seven companies, and I only knew of the three that you had, taking note effect out since it’s just starting out of those six, I think it’s important for everyone to know, hey, which of those six were success for you and some learnings from the failures of it?

 

Jay  06:24

Yeah, I know, those six, I’ve been very fortunate and I consider that I exited four of those, with making some money, not necessarily a lot of money, but exiting those with some money and two of them just sort of came to completion. They just the market ended, didn’t know anybody anything, we just decided that it was time to move on. One of those was a company called Edison Business Solutions, which built data centers out throughout the country and in 2008, when the market crashed, people were not building data centers anymore and the market was starting to change towards cloud instances and things of that nature. So the company just sort of was wound down. But if I go back to that one with general employment marketplace, even though I wasn’t successful, and actually building a very stable and company that move forward, we were able to sell some of the intellectual property that we had off and that, to me is a win, and we were able to continue moving forward. But I’ll tell you this even so when you don’t, even if I lost money, they’re broke, even or whatever, I learned a lot, I learned a lot about timing, and being able to make sure that you had the right timing and being able to build that company or that product or that service and it also helped me build my process that I use today, to determine whether this could be a viable company, and that will move forward. So I learned some things there that I built into my process today.

 

Bill McGlade  08:08

Thanks and that’s important for everyone out there that’s aspiring to be an entrepreneur, or they are right now just starting off their companies. It’s not easy, right? And you may have to go through a couple iterations and maybe the timing is off and so I equate the timing always to the dating world, too. Sometimes you meet somebody, and it’s really not the right time and that’s the same thing for a company, sometimes you’re just a little too early in the stages for that. So that’s important for all of them to know. So let’s talk about creating a new space, it’s definitely all about the mindset, can you share the mindset that you sort of at least try to get into to get that creative juices flowing to figure out where’s the problem?

 

Jay  08:50

Yeah, I think that comes from doing a lot of research bill, because what you need to figure out here is, is this a problem that only relates to you or is this a problem that relates to others that are out there. So doing your research with people that you know, that you think it would be useful to have doing your research. Now, the great thing is the internet, you can do a lot of research there just from your own fingertips and typing in and trying to figure that out and seeing what’s available in the market. There’s all kinds of ways to look at and when you’re doing that research, you’re going to type in a bunch of different things to see are other people trying to solve this problem, too and one of the things with note effect that I found was that there were tons of developer logs when I was looking specifically at the security aspect that we built into it, that developers were trying to come up with ways to secure the content from internal threats, and weren’t able to do that and people were making all types of suggestions to do That’s all I knew. That’s one of the things that I knew I was on to right there, right was if I could solve that problem that would be a big part of it. But I think research is definitely one of those things that you’re going to need to do. I think that pilots, I was very fortunate when we were doing the research and putting things together to have exhibits, like trade shows, and I tell people this all the time to use those, because there’s the trade show for everything, there’s a conference out there for that and if it’s centered around the industry that you’re trying to break into, there’s a great place to learn from. There’s also industry experts there in those spaces as well that you want to talk to and that you want to bring into. We were able to go to two different ones on the education side, and show our product off at a very inexpensive way to teachers, and professors and so forth and get their feedback, which helped formulate the product, and understand the need for it. So there’s things like that, that you’ll need to do and that’s all part of your research.

 

Bill McGlade  11:09

Okay, so its research, it’s taking a look at trade shows and events, which mean both of us are in the industry, and we love that side of it. So we’re hoping live events come back and that’s another area for people to take a look at, to be honest, creating new spaces, because there’s a ton of different opportunities and new opportunities within the events industry nowadays. But I want to go back to just before the research phase, because even I find myself getting stuck with this and it’s, I can do all the research in the world. But it’s that step before and you mentioned it but didn’t go too much into it. It’s taking a look at your own pains. What pains Do you have right now in a business world in whatever it is that you’re doing and then following that gut and saying, Yeah, let me just research as anyone solving this pain. Is that how you kind of went about creating that space for an artifact to?

 

Jay  12:07

Yeah, exactly. I mean, the first thing that I did was try note taking software to see if that fixed my problem, which is look, when I brought it up, it was not an idea of anything more than I need to solve this problem. I scrapped scribble down some notes on it. I say scribble, but actually I keep it digitally. I put some notes on it. Wouldn’t it be nice if I could do this that kind of thing and put it down. I discussed it with some of my technical staff, they said, Oh, go try some of the note taking software and I did and it just kept everything separate from the content still, and it still just didn’t really work out for me. So at the end of the day, what I ended up doing bill was saying to myself, okay, I need to solve this problem for me today. Once I figure out how to do that. The next step from there is discuss it with others and when they bring up the solutions, you have to research those, but if you’ve researched them, you can say to them, but that doesn’t do this, wouldn’t this be better? And they came back to me and said, Yeah, absolutely. Oh, that would be great. I’d love to have that. I buy that, okay, great. Those are good selling signs that that bring you into it and so I think the part of that, for me is I get all excited about creating something new. A lot of entrepreneurs don’t like that, because as I mentioned before, the uncertainty. They like the idea that the market has been established, that there is something there. They’re going to enhance what’s currently there because, again, it probably still didn’t, what was there didn’t solve the problem for them but they know that it already exists and if they do it, a really good case in point of that, honestly, his Facebook, I mean, my space existed before Facebook, and it didn’t solve the problem that they were trying to accomplish at the time which gets you to the point of where the guy was just really trying to check out girls, but okay.

 

Bill McGlade  14:14

You’re headed down the path of exactly where I wanted to go next and it’s, there’s a difference between creating a completely new space and creating a subspace from a market that is at least sort of established, but the pain hasn’t been really solved yet and that’s exactly what Facebook had done. So that’s another interesting part and out of your seven companies, what would you say was a completely new space and what was a subspace, which is still a new space, I’m not taking anything away from that. But those subspaces are probably almost even more important because now you’re creating something that’s actually truly solving the real pain, whereas something else was just kind of thrown together.

 

Jay  14:58

Yeah, well, people like to relate. That’s a good question, Bill, people like to relate your product to something they already know, which, when you think about it, core apps being a mobile app for the events, industry, people understood that they were apps already out there that were doing things. Some of them were games, some of them were maps, they were these types of things that already existed. So they understood apps and that was a real benefit to us from that standpoint, and building that there just wasn’t an app designed for the niche of going to a conference or a trade show, and having all of that information being in the app. So technically, I guess you’re right, that would be sort of a sub creation of a new product. If you look at node effect, what we do there, in the sense of taking notes directly on top of the content, as exists today, you can do a little bit of that with static content, but we do it with live and interactive. So we’ve sort of enhanced that a little bit there and we’ve kept that all together. I would guess that I would say that. Yeah, that’s probably true, too. We’ve done a sub creation of new in that particular realm there.

 

Bill McGlade  16:23

I don’t want to take away from the new space in subspace, because you’re still creating a new space, you really are. But there, I don’t want people out there to think like, oh, okay, well, is there any original idea that’s left out there? Just because with the internet, everyone’s kind of throwing everything there. Yeah, it’s not that you have to come up with the original idea, it’s that you can just come up with a better version of that idea and create that space.

 

Jay  16:48

Yes, you can and when you’re doing it you need to look at what are the benefactors to everyone for using what you’re creating, you have to look at, are there instances where like I mentioned before, people already understood app, so I didn’t have to educate them on the app piece, the app piece, our people already knew, you downloaded it into your phone and you ran it. It became a little icon on your phone that you pushed, and it ran it, if I had to start that and create that, I don’t know, if we would have been successful. Certainly, we would have to have changed our model and we would have had to have learned a lot more about the user’s interactions than we had to.

 

Bill McGlade  17:34

So I want to go on to a different spin of this as well and a lot of times your energy in, I just posted about this recently in because as an entrepreneur, as someone trying to run a company, your energy gets zapped a lot, and you get drains quickly and more often, then a typical kind of nine to five. So how do you keep yourself motivated to keep innovating because it’s exactly what you’re doing? You’re finding these new spaces, and then innovating and coming up with the actual pilots in order to sell within these spaces? How do you continuously one keep yourself motivated, but to figure out how to keep finding these new spaces?

 

Jay  18:24

Yeah, that’s a good question and I guess the answer to that is, I’m an idea guy in general, right? I’m a person who likes to solve problems. I’m that guy who wakes up in the middle of the night with an idea or sees something and has an idea and I keep a digital notebook of all of those ideas and some, I run all the way through the process, some don’t make it through the process. I’ve got a video conference that video cast that I’m going to do very shortly for the entrepreneurial mind. We’re actually talking about that process, in depth. But I will just tell you that I build just ideas come to me, I see things I see other people’s problems too. I jot those all down and like I said, some come out to be something later on. Some as I start to go through it, don’t excite me, and I don’t continue to pursue it. Those that do excite me continue to do that. But I will tell you something. This is an up and down process like a roller coaster. As far as emotion goes, you’re high one day, and boy, somebody says something to you, and it drops you down to zero and you do a bunch of research and sometimes it ends there and other times you do a bunch of research after somebody says something to you or you find out something or you read something or whatever it is that kind of points you away from your idea and you drop to that zero, but then you do the research and you find out that’s not exactly what they’re doing. Do I have enough of a difference here? Am I doing something completely different? Am I solving a different problem, or a better way to solve that problem or cheaper way, or whatever a different process, that that kind of thing.

 

Bill McGlade  20:22

You’re 100%, right with the emotions, and it’s not like it’s every month, it’s an up and down, it’s an everyday roller coaster, up and down, could be 9am, it’s completely, all excitement, high noon, crap, something happened and then 4pm, something great happens again and it’s just, it’s a complete high.

 

Jay  20:44

And this happens in your business, too, I got news for you, even when you start to get going with your business, this is the way that it is you’re riding the high one day, and the next day you’re shot down. I mean, it’s something that you have to get used to in the thing for, I think the mental stability that you wanted to dive into here for a minute, is that you have to try and get yourself to be on an even plane, not you let yourself get too high and not let yourself get too low. Because they think at the end of the day, it will all even out. If I would say anything, most chances are, it still gave you an opportunity to learn, it still gave you an opportunity to express yourself through your company and the different things that you’re doing and that all becomes a very positive experience for you and the staff.

 

Bill McGlade  21:39

So how do you keep yourself even planning calm? I mean, everyone out there talks about meditation and doing all that, what is it that you do that helps you to stay even?

 

Jay  21:51

Well, a lot of people see me it’s alcohol, mostly event space, exactly. I do a bunch of different things there. I have a elliptical in the basement with weights, I spend time on that and that really helps me just sort of like, leave it all behind during that timeframe. I also found that I had to set myself up with I use my iPad, and I download a lot of TV shows and movies. I don’t watch much TV and movies at night or any of that type of thing. It’s mostly sports storing that, but I do try to do that, while I’m on the elliptical and it lets me leave my mind it, lets me just sort of just absorb that. So those are the types of things that I do, I will also tell you that your significant other can play a big part in this with you to the you need to have them on board and believing in you and what you’re doing and where you’re going with your project and they can help you. They can help pull you out of that downtime, right? And they can also help you, level off the high times too.

 

Bill McGlade  23:09

I completely agree. I’ve got a strong support system back here and we’ve actually got number two on the way due in July. So I consider number two another part of this support structure as,

 

Jay  23:23

I’m sure it will be it’ll certainly be a diversion, that’s for sure.

 

Bill McGlade  23:27

It definitely will be. What you mentioned is spot on, you need to figure out what’s going to help you specifically get your minds to not focus on anything just to kind of relax and do all that some of that’s meditation. Some of that’s on the elliptical watching, some shows, some of that’s taking a walk, some of that’s doing whatever it is you do, maybe it’s playing video games, right? Whatever you can get your mind to stop thinking about and focusing on the actual job, the product, the solution, the pains, so that you can clear it and come back with an actual fresh perspective on it and it’s funny, you and I were talking about website taglines copy and all that before this and it’s exactly we get so ingrained in it that sometimes we get stuck in the root of all of that we don’t necessarily have that exact perspective that we need to articulate it correctly and so that’s where we can either have outside perspective, help us from that, or we can go on the elliptical and clear our minds and come up with the actual pieces that we would need for that.

 

Jay  24:35

Yeah, it’s probably a combination of both Bill. I think that you need to do things you need to do that stuff for yourself. You need to do that with other people too. It’s a big help to have both of those pieces. I will tell you that most from what I read most successful people have a process like that to help them through that time. Help them through that because everybody experiences it. Bill Gates experiences it, right? Elon musk experiences it. It’s not all daisies and roses. There are times where you’re going to need that. So to help you sort of level that off, I would say, set your schedule so that every day, you have that time to unwind, you have that time to be able to do that, and stay regimented towards it because if you don’t, and you get off track, and everybody will get off track, it’ll happen. But you got to get yourself back on track, and help do that.

 

Bill McGlade  25:34

Now, I completely agree. It’s very hard to stay on track, especially as you’re just beginning you get those demos coming in, and you’re all excited about it. But you have to as you mentioned, Jay keep to that specific scheduled time to make sure that you are refreshing yourself. So thank you for saying that. It’s something that I push, and just it for me right now, I’m just so bogged down with the minutiae of the business that I’m even failing at that. So by you saying, this is going to help get me back on track. Good, that’s another thing that you had that you just brought up, right? Significant others support structure, you need to have somebody that you can speak to, you don’t have to do everything alone. So make sure that you do have that support structure that you had mentioned and the last part I want to go into, and it’s a little bit separate from creating new spaces, from your family, your son actually created his own and started his own business recently with his partner as well. I’m not going to go hint for him on that one, just to poke fun.

 

Jay  26:49

We’re gonna have hitting ourselves. (Both laughing)

 

Bill McGlade  26:53

Just in case you’re listening, that was not planned, we promise. But what some people want to know is how do you and you don’t have to go into details on all of this, you know, as an entrepreneur you know how to be creative, because throughout the many years, you’ve developed yourself that, but as you’re raising children, at least for me, one of the most important things for my son, and then you know, my upcoming child is, I want them to be creative. I don’t want them to be bogged down with, you have to learn your ABCs this way, no, learn your ABCs the way that you’d like, what can you shed light on of making sure that were teaching those younger generations and doesn’t have to be your own children in that sense, to be creative to understand that they can take little risks here and there to get out there and start their own business?

 

Jay  27:52

Yeah, well, my kids come by it honestly, right? I mean, they sat at the dinner table, and I have three boys and one of them, the oldest one (Inaudible) has the entrepreneurial spirit, no question. He’s very confident and feels like that he wants to do his own thing and wants to run that and he’s got a lot to learn and I think he knows that too. But he’s not afraid to learn that and that’s the real key point there. He’s not afraid to learn that. Drew, my middle son is still with the old company that I sold, and he’s doing very well there. He also has a little bit of that entrepreneurial spirit as well. Because he knows that being good salesperson, you really have to be that way and I don’t think he’s not ready to take that leap yet. He doesn’t feel that yet. But he may get there. My youngest is not like that at all. He’s very creative, but in a different way and he just got a job with Tesla, as an electrical engineer working specifically on electric cars, which was always what he wanted to do build from the time he was in high school. This was his mindset, he’s pursued that all the way through, but he’s been very clever at being creative in the things that he’s done when he was in college, creating the electric car that they had up at your college, being the team lead on that and doing that, having that creative mindset which is different than myself for the other two boys. He had the creative mindset to do that. He’s going to end up probably always working for someone which I think is fine, but he’ll be creative within working for someone and within that, helping them sort of achieve that, which is what his goal is to being a part of that. So, the boys at dinner time we discussed different things we used to watch Shark Tank together. We used to watch those types of shows and different things and we Bar Rescue was another one we used to watch together and we talk about the marketing for that and we talk about what I would do differently, or what was good about what they were doing, and doing those types of things and I always encourage them from that standpoint, to branch out and do their own thing and I will tell you, that their friends, I have a great relationship with a lot of their friends and they come to me for advice and we have chats, and we talk about that, and I encourage them and I always try to be positive towards what they’re doing and all. I’m not afraid to point out to them about the mistakes that they could make, or possibly will make and give them the straight skinny on what they’re trying to do,

 

Bill McGlade  30:52

Which I love and you got to be completely honest. When someone’s asking you for advice, you can’t sugarcoat things, otherwise, you just lead them down the wrong path. So you answer that perfectly. Thank you, because you hit on a lot of the pieces that I think everyone needs to hear. One, you have to be ready to step out on your own, you have to be ready. If you’re not ready to tackle on the immense work that it’s going to be need, then you’re not ready, right? And timing plays a key part in that and then the other part of it is, the creativity doesn’t mean that you have to start your own, right? You can figure out how to be creative while working for someone else as well. So all of those that are out there thinking I’m so creative, I should just start my own, well weigh the risks and the rewards from it and is this something that you’re willing to put in all that extra work for? Or is there something else that you can do within your current environment, and that’s going to engage you more and make you happier? Because that passion that you that you had mentioned is key and one thing that I read recently was that and I think it was God Who said it? The net now I forget his name, this is kind of hilarious, the Amazon guy.

 

Jay  32:14

Okay, Jeff Beezus.

 

Bill McGlade  32:15

Thank you. He said it recently that your passion finds you and for me, I don’t agree with that. I don’t think that your passion finds you. I think that you by experimenting with a bunch of different things by researching by going out there by living life, you find your passion. So I guess in one way,

 

Jay  32:36

I would agree with that. I don’t agree with that it finds you because I think then people tend to lend themselves to listening to that waiting around for something to find them. That’s not going to happen.

 

Bill McGlade  32:49

And I agree and I think that’s just bad advice from people spreading that kind of thing. You have to go out there and you have to live life to figure out what your passion is going to be and fortunate enough for your youngest son to understand at such a young age, what his passion was and now working at Tesla and all that. So that’s fantastic. Jay, I’ll ask two more questions. One being any last parting advice you’d like to give for everyone out there that is looking to create a new space, or jumping into the entrepreneurial world?

 

Jay  33:27

I’m going to talk about this in detail again, on my video cast. But I’m glad you asked that question. So one of the other big things is that when you’re looking at this, and I’m sure you did this Bill, when you were starting is you’ve got to create yourself a business plan to know like a business model. I should call it a business model, you got to create a business model that figures out how you’re going to market this product, sell this product and how you’re going to make a profit, right? So many people forget that step and you’ll see that all the time, right? It’s not build it and they will come that that does not happen. You’ve got to know and you’ve got to do your research behind building that business model and that becomes the formulation of the plan for the business plan that you’re going to follow to be successful. You’ve got to build that business plan and know that you’re going to be profitable and at the end of the day, that transforms what was a product into a business and that’s an important step.

 

Bill McGlade  34:30

Exactly and then also keep in mind that your business plan can be fluid, right? You’re going to learn things as you’re going throughout and you don’t need to stick to it to a tee.

 

Jay  34:39

No, let me just give a real quick example of that. When we started core apps, we thought that the mobile app we would essentially give it to the organizers of the events for free. So CES being one of our first customers, we thought this is great. We’re going to basically give it to them for free will charge $1.99 to the users in the app store because apps were being charged at that particular time. That’s how we’ll be profitable. That’s how we’ll make our money and we’ll sell sponsorships on the app, to the exhibitors, and other people like Coca Cola, etc. that we’re dying to be and have a presence at CES and we thought, that’s the way that will make our money and we went down that road with the very first CES that we did in 2009 and what we heard back from the users was, well, I can get the book for free, I can get the maps for free, the app should be free, too and they love the app. But that’s the message and the feedback that CES got back. We also found out that it was hard to sell the sponsorships to the exhibitors, because they didn’t know who we were, they were used to dealing with sponsorships from CES selling it to them, and not us selling it to them and CES didn’t have the bandwidth to sell the sponsorships, nor that they really understand our business model and the value behind it. So in the sales team that was there. So we tried to do that sale and we were all say minimally successful from that standpoint, as we moved on. That’s what we thought our business model was. After the first show, the organizers thank God came back to us and said, we see value in the app that you’re producing, we see value in everything that you’re doing. We love it. Listen, we’re gonna pay you for the app, because we want to give it away for free, because that’s the feedback we got. So no more $1.99 and now we’re gonna help you sell the sponsorships, you need to train our people up, we’re going to help you sell the sponsorships to the exhibitors and the other folks for this and that was the model we ended up living with and frankly, that was the model that everyone else adopted as they came into the space too.

 

Bill McGlade  36:58

Thank you for that example, Jay. That’s amazing to showcase how a business plan can, be fluid and also it’s feedback from the market, right? You’re going to get feedback to help you actually fine tune that plan moving forward. I’m doing the same thing right now with my solution. So it’s been an evolving plan and throughout the year, and I’ll say February 14 will be officially one year for victory production.

 

Jay  37:29

It’s right around the corner.

 

Bill McGlade  37:30

Yeah, exactly. Alright, so the last thing I’d like for the audience to hear is tell us a little bit about the entrepreneurial minds group that you have created as well.

 

Jay  37:42

Yeah, this was sort of a giveback project for me. I have found this meme of Elon Musk talking about baby showers because he was about to have a baby. Someone asked him a question. He said, No, you know what, let’s forget about baby showers. Let’s have business showers for all the new people who are trying to start businesses that are out there. I think that would be more beneficial and I’m sort of surmising there with what that meme said, but I posted it on LinkedIn, because they knew people like you and a bunch of other friends that I knew within the industry were trying to start new things and I thought it was just a very quirky, cool idea and I got an amazing response over 20,000 views and lots of direct messages and people who wanted to be a part of this and thought it was a great idea and so long story short, I ended up formulating my ideas, talking to different people in created the entrepreneurial mind, which is a group on LinkedIn, you can look that up by just typing in the entrepreneurial mind, or TEM because I have problem spelling, entrepreneurial and anyway,

 

Bill McGlade  38:53

Failing and saying and apparently so,

 

Jay  38:54

Yeah, well, hey, listen, it’s not an easy word. But I guess they made that hard, because it’s not easy being an entrepreneur either, right? There you go. So the idea behind this is that this will be a gift back, I’m going to produce multiple video casts and other content that will go on to that site. Being more detailed oriented and breaking down the process that I use, breaking down other different topics that will be part of being an entrepreneur. I also plan on interviewing other entrepreneurs, so you get different perspectives, not myself, which I’ll bring you in on one of those and having people talk about the process that they go through what it was like for them to build out their company, what they expected and what they got, things of that nature. I actually have some folks that are pretty famous people that you wouldn’t think of as entrepreneurs that I plan and I won’t give that away here because I need to secure them first, but some of you folks know that I’m big in the Music Industry so I have a bunch of rock star fan. Yeah, I’m gonna bring in that I consider to be entrepreneurs and other folks like that that I want to bring in and be a part of those video casts and that those learning sessions. So that’s what that’s about.

 

Bill McGlade  40:21

All right, make sure to go and check out on LinkedIn, the entrepreneurial minds group, and glean some great information coming there from Jay and some teasing awesome guests coming.

 

Jay  40:36

Yeah and I forgot to mention and I should have I apologize. Andrew Cooper, who did my videos for me with core apps, who’s worked on shows like Vander pump rules and a bunch of other reality shows out there, which I’ve never seen that but anyway, he is going to be my producer for the video casts and things that I’m doing. So it’ll be hopefully very professionally done. As opposed to me sitting here with a mic and a phone and trying to do that. I hope to have it look very professionally done and something that people will want to share and get something out of.

 

Bill McGlade  41:15

Well, we appreciate that Jay. Thank you again for your time today. Thank you for all your wisdom and advice for everyone out there on creating a new space or subspace. Yeah, absolutely and that’s all we have for today. As a reminder, please go ahead and register April 23 Event sales it for your eyes only registration link is in the comments. Thanks all and we’ll see you next time.